Infiniti coming to Brazil in 2014
Starting from the third quarter of 2014, Brazilian car buyers will be able to purchase an the Infiniti luxury vehicles. Initially, the Infiniti model range in Brazil will comprise the highly distinctive Infiniti FX sport crossover, the versatile 7-seater luxury crossover JX and an all-new sports sedan that is going to be launched soon.
“As part of Infiniti’s worldwide expansion, Brazil is a logical addition to our footprint for premium car owners,” said Johan de Nysschen, President of Infiniti.
“By 2014, premium vehicles with a unique combination of inspired performance, attentive hospitality and unparalleled quality will become a reality for the Brazilian market. We are delighted to enter Brazil as we know discerning customers there are very receptive to premium brands”, he added.
Infiniti also announced a comprehensive extension of the partnership with Red Bull Racing, the three-time FIA Formula One Constructors’ World Champion.
The partnership will involve the team name changing to INFINITI RED BULL RACING and Infiniti named as the major technical partner starting with the 2013 Formula One season.
The enhanced partnership, starting in 2013 and initially carrying through to end of the 2016 season will see a number of new technology initiatives. Adrian Newey, Red Bull Racing’s Chief Technical Officer welcomed the long-term nature of the agreement. “Formula One presents immense design and engineering challenges on a daily basis. Having a committed technical partner like Infiniti gives us a great platform for working together on technical projects, such as the Energy Recovery Systems for the 2014 season.”