Elegance is an attitude – Longines Partners with Royal Ascot 2013. Ascot racecourse, one of the leading racecourses in the United Kingdom, hosting 9 of the UK’s 32 annual Group 1 races, and Swiss watchmaker Longines, provider of race times at the racecourse since 2007, signed five year official partnership agreement. This year’s Royal Ascot, … Read more
Swiss luxury watch brand Rolex, one of the leading brand of the Swiss watch industry, has a long-standing relationship with tennis, sponsoring the sport’s leading tournaments, having Roger Federer among its family of Testimonees. Rolex is now designated as an official gold partner of the ATP World Tour. In addition, Rolex has extended its existing … Read more
Longines, Official Watch of the Kentucky Derby, awarded the Winning Owner, Trainer and Jockey of I’ll Have Another with Timepieces from the Saint-Imier Collection Commemorating its 180th anniversary, Swiss watchmaker Longines, and the 138-year-old Kentucky Derby joined forces to celebrate their iconic history and rich tradition. Longines was the Official Watch and Timekeeper of … Read more
The biggest names to hit style since 1923 Time magazine picked the 100 most influential fashion icons since 1923, the beginning of TIME magazine. The industry’s most influential personalities were grouped by categories: Designers & Brands, Models, Muses, Photographers, Editors & Stylists. The list itself is largely predictable, being topped by designers Azzedina Alaïa, … Read more
Hublot becomes “Official Timekeeper” for FC Bayern Munich The new Hublot top-class experience in the world of top-flight football is FC Bayern Munich. Hublot becomes the “Official Timekeeper” for German record champions. As pioneers in their sector, Hublot first committed themselves to football in 2006 and they have since worked extremely closely with FIFA as … Read more
Longines will be the official timekeeper for all equine events organised by Dubai’s sporting business and lifestyle centre Meydan. The sponsorship continues a five-year relationship between the two, and one that Humid Al Teyer, chairman and chief executive of Meydan group, has called an “historic agreement”. The Dubai World Cup enters its 17th year in … Read more