Renowned for its rarity, the Shar Pei is celebrated on this Blue Label Year of the Dog limited-edition

Johnnie Walker has released the Johnnie Walker Blue Label Year of the Dog limited-edition bottle in celebration of the Lunar New Year.     The award-winning artist Page Tsou was commissioned to create the Johnnie Walker Blue Label Year of the Dog bottle. The precious design consists of a total of four dogs all chosen … Read more

2017 is the year of Baijiu Brands

Every year, leading valuation and strategy consultancy Brand Finance values the brands of thousands of the world’s biggest companies. The world’s 50 most valuable spirits brands are included in the Brand Finance Spirits 50 and the top 25 beer brands in the Brand Finance Beers 25. 2017 is the year of Baijiu brands. For the … Read more

The ideal spirit to enjoy while welcoming in the new Year of the Rooster

Johnnie Walker Blue Label welcomes the Lunar New Year with commemorative limited bottle offering, Johnnie Walker Blue Label Year of the Rooster. The Lunar New Year is such a significant cultural holiday and Johnnie Walker Scotch whisky house is marking the occasion with its rarest blend – Johnnie Walker Blue Label Year of the Rooster. … Read more

First spirits brand to include macro-nutritional information on the product

Crown Royal aims to make alcohol facts readily available and easily understandable for consumers. Diageo’s Crown Royal blended Canadian whisky, the top-selling Canadian whisky in the United States, is the first alcohol beverage brand to include a serving facts panel on its packaging. The panel details serving size, number of servings per container, alcohol by … Read more

Top 10 World Class Spirit Brands

Hennessy tops the World Class Brands. Hennessy just edged out Jack Daniel’s to top this year’s IWSR World Class Brands rankings. Cognac maker Hennessy has emerged the top-performing spirit brand in the world for 2014, according to this year’s IWSR World Class Brands rankings, one of the leading sources of analysis on the alcoholic beverage … Read more

Want to see Jude Law dance? Watch The Gentleman’s Wager

Jude Law wagers a dance for a yacht. British actor Jude Law dances in his latest role as spokesman for Johnnie Walker Blue Label whisky. Directed by British director Jake Scott, ‘The Gentleman’s Wager’ film tells the story of a wager between two men (actors Jude Law and Giancarlo Giannini) striving for a money can’t buy happiness through … Read more