Coren carbon fiber – a byke “that the masses couldn’t ignore” For UBC, a manufacturer of high performance parts for Formula 1 sports cars, Le Mans and the aviation industry, carbon is a material and a passion. Based on UBC’s interest in carbon as its passion for motor racing, the company built its own … Read more
Mercedes-Benz SLS AMG Coupé Electric Drive: Electrifying – the world’s most powerful electric super sports car Advanced Formula 1 technology: high-voltage lithium-ion battery Mercedes-Benz vision of the most dynamic electric vehicle has become a reality with SLS AMG Coupé Electric Drive – the world’s most powerful electric super sports car. The exciting advanced technology from … Read more
McLaren P1 concept revealed ahead of Paris Auto Show debut At the Paris Motor Show, Mondial de l’Automobile 2012 (from September 29 to October 14), McLaren presents its P1 design study concept. Next year a production version, which the company aims to put on sale within 12 months, will be revealed. The McLaren P1 concept … Read more
Keep Walking: Johnnie Walker extends its relationship with Mika Hakkinen as global responsible drinking ambassador for its F1 sponsorship programme Mika Hakkinen has signed an extension to his multi-year deal with Johnnie Walker, which makes him the sports longest serving responsible drinking ambassador. Since 2005, Johnnie Walker has used its sponsorship of the Vodafone McLaren Mercedes … Read more
A touch of sporty luxury: Hublot King Power F1 Great Britain In tribute to the British F1 Grand Prix, Hublot presents the King Power F1 Great Britain in King Gold, Carbon- Fiber and Ceramic. How to add a touch of luxury to an otherwise sporty watch? Hublot, the official watch of Formula1, took the … Read more
Ferrari, the Italian supercar manufacturer, will help the victims of two earthquakes that left 23 people dead and thousands homeless in Italy by organizing a rare auction. A Ferrari 599XX Evoluzione non-homologated race car worth more than £1 million is the highlight of the auction which will run through the Ferrari store website from next … Read more