Dior x Princess Grace Foundation-USA

For the first time in nearly 30 years, The Princess Grace Awards Gala, organized by non-profit, publicly-supported charity Princess Grace Foundation-USA, is returning to Los Angeles. The upcoming Gala on October 8th will mark this milestone in the Foundation’s history with a new partnership. Gala Co-Chairs will be joined by President/Chief Executive of Dior Couture, … Read more

Step back in time and retrace the “50s – fashion in France”. Haute Couture’s golden age

In February 1947, the Christian Dior‘s first collection revolutionizes the codes of the fashion and the femininity. A new exhibition at the Parisian Palais Galliera titled “The 50s: Fashion in France, 1947-1957” returns on the great fashion moments of this decade considered the haute couture’s golden age. 100 outfits and accessories from the Palais Galliera- … Read more

What is haute couture – and why does it matter?

Staging an haute couture fashion show takes unimaginable time and expense, and most fashion make their profits from lower-priced accessories. So what is the point of gobsmackingly expensive couture?

Secret Garden III – the new Dior women’s ready to wear pre-fall collection

Daria Strokous, Fei Fei Sun and Katlin Aas embody Dior’s Three Graces in the 3rd Dior Secret Garden story. The elusive Dior woman is not just portrayed by one model, but three antique goddesses that have once inspired the likes of Raphael and Boticelli. The alluring film and print campaign is showcasing Dior’s new women’s … Read more

Fashion videos of the week: Enter wonDiorland. Dior Addict Fragrance – Director’s cut

Welcome to wonDiorland. ‘Up in the sky. Time that never ends goes on forever. So beautiful.’ Dior sends a new invitation on a sensorial journey. Enter wonDiorland with new Dior Addict fragrance fashion film. Starring Russian model Sasha Luss and shot by Harmony Korine, the new perfume is promoted as “a journey into fantasy world, … Read more

Versailles of a thousand faces: Dior’s third installment of their ‘Secret Garden.’

A glimpse of the third chapter of the Secret Garden campaign set and filmed in the Château de Versailles. Dior is returning to the ‘Secret Garden’at the Château de Versailles with a new film. The video of the third chapter of the “Secret Garden” campaign at Versailles shows some looks which appear utterly at home … Read more