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Tom Ford’s first London store to enhance Sloane Street’s luxury offering

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  Tom Ford to open first London flagship Tom Ford joins Chanel, Gucci and Louis Vuitton on London’s Sloane Street at The Cadogan Estate‘s new 201-206 Sloane Street development, one of the capital’s most exclusive neighbourhoods. The luxury brand will open the first flagship in London, leasing an 8,000 sq ft store on a 10-year … Read more

Inaugural Digital IQ Index: Fragrance report. The digital footprint of most fragrance brands is weak and uninspired

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The first of its kind, the inaugural L2’s Digital IQ Index: Fragrance report benchmarks the digital competence of global fragrance brands, looking at 350 data points across four dimensions: Site, Digital Marketing, Social Media, and Mobile. L2’s Digital IQ Index: Fragrance study attempts to quantify the digital competence of 63 fragrance brands, and, as always, … Read more

Paris Haute Couture Fashion Week and haute joaillerie day

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July 1-5 the most illustrious couturiers and design houses will open their doors for Paris Haute Couture Fashion Week. Christian Dior, Chanel, Maison Martin Margiela, Alexis Mabille, and many others will present what we will wear for Fall/Winter 2012-2013. Thursday, July 5, will be dedicated to haute joaillerie housed. BOUCHERON, CHANEL JOAILLERIE, CHAUMET, DIOR JOAILLERIE, … Read more

The little black jacket. How it comes to life

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Making of of the jacket in Chanel’s ateliers Behind the Seams: How Chanel makes its famous little black jacket   CHANEL’s Little Black Jacket is an iconic staple that can be worn by anyone, anyway. Stop at rue Cambon in Paris to discover the secrets of the little black jacket, at the heart of Chanel’s … Read more

Speaking about luxury with Valerie Mouawad – co-founder Norma Ishak

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We had the opportunity to speak about luxury , precious materials and the timeless elegant  pieces with Valerie Mouawad, co-founder Norma Ishak  – a luxury accessory line that celebrates the individual style and personality of the contemporary woman. How the whole story of Norma Ishak started ? It is a family brand. What are the … Read more

Sigrid Agren, the perfect muse for Chanel High Jewellery campaign

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Chanel Fine Jewelry SS 2012 Ad Campaign Chance Eau Tendre, Chanel Coco Rouge and now Chanel Fine Jewelry. Sigrid Agren is, indeed, the perfect muse for Chanel to advertise the romantic Chanel diamonds. Sigrid Agren alongside male model Sam Way were photographed by photographer Dominique Isserman. The couple is shopping for the perfect Chanel rings in … Read more