86th Geneva Motor Show 2016: The next Bugatti to be named after racing legend Louis Chiron, Bugatti’s most successful driver

The world premiere of the new super sports car from Molsheim in France is planned for the 86th Geneva Motor Show in 2016. A new Bugatti will make its world debut at the 2016 Geneva Motor Show. The new model is named after Louis Chiron, the most successful Bugatti works driver and the best racing … Read more

10 years of Bugatti x Parmigiani wrist-worn engine blocks interpretations – The anniversary Edition

A fast car paired-off with one of the world’s most imaginative timepieces. In 2015, Bugatti and Parmigiani celebrate one of the longest relationships between a watch manufacture and a luxury automobile company. Bugatti’s relationship with the time-keeping partner is blooming with three anniversary pieces unveiled at 2015 SIHH Geneva. In tribute to the first watch … Read more

The Blue of London: Bugatti’s first lifestyle store unveiled in London

  Last year we saw Bugatti unveiling a lifestyle collection in Milan. This year, the luxury manufacturer moves into the luxury lifestyle area. The French supercar brand celebrated with The Blue of London exclusive event, the opening of the world’s first Bugatti Lifestyle Boutique in Knightsbridge, London with a host of celebrities and special guests. The … Read more

The Lifestyle Collection. Bugatti’s first clothing line

Les Légendes de Bugatti” Capsule Collection. An exclusive Bugatti Brand Lifestyle project. On the occasion of the presentation of the complete “Les Légendes de Bugatti” Edition at “The Quail – A Motorsports Gathering” and the Pebble Beach Concours d’Elegance, Bugatti launched first clothing line. Bugatti’s latest lifestyle capsule collection is dedicated to the successful series … Read more

The Bugatti Legend “Ettore Bugatti” harks back to the Bugatti Type 41 Royale

Bugatti dedicates the final Legends model to its patron.The last of the six model series Les Légendes de Bugatti pays tribute to Ettore Bugatti. Ettore Bugatti, the patron of the French car manufacturer of high-performance automobiles, is honoured with the last of the six model series Les Légendes de Bugatti. The famous automobile designer and … Read more

450 historic race cars returned to the track in Le Mans Classic

Le Mans Classic was created in 2002 by Peter Auto in association with the Automobile Club de l’Ouest. For the first time it provided an incredible retrospective for lovers of exceptional motor cars of the legendary Le Mans 24 Hours. The first meeting was a big success and since then its renown has grown in … Read more