Millennial ‘influencers’ who are the new stars of web advertising
Beauty vloggers and cult celebrities are being courted by luxury brands
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Jet-setters, models and creatives reveal their hotel room rituals
Just because you’re on the road doesn’t mean you can’t feel at home. After countless overseas assignments, photoshoots and meetings, these travel experts share their top tips …
Chiara Ferragni – how a ‘crazy blogger’ turned her life into a shop window
With her blog The Blonde Salad, the former law student has used her social media style posts to create a multi-million pound business. ‘People like my story as a self-made woman,’ she explains
Louis Vuitton winter resort store in Gstaad
Louis Vuitton opens Gstaad Resort A 1913 Swiss ski chalet in the Swiss Gstaad Resort, a major ski resort and a popular destination amongst the high-class society, is the new destination for a new Louis Vuitton “winter resort” store. Located on the renowned Promenade, the luxury winter store is a reinforcement of ties with Gstaad, … Read more
Holiday wardrobe blogger challenge
Holiday Wardrobe Blogger Challenge won by Sugar and Spice blogger Emily Knightley The winner for the best holiday wardrobe. To celebrate its collection of private tailor-made holidays, Cox & Kings, the world’s longest established luxury travel company (1758), have challenged six bloggers to pick a destination and choose 10 fashion items that best suit … Read more
Mikimoto tries to redefine Pearl Industry Social Media
Mikimoto Re-Defines Pearl Industry Social Media Through Monumental Blogger Ambassador Program In 1916, Mikimoto pearls re-defined the pearl industry by patenting the technique for cultured pearls, which are the pre-dominant pearls used today for luxury jewelry and accessories. Nearly a century later, Mikimoto has once again re-defined their industry by culturing a new technique that … Read more