(RED) announces new partners to fight AIDS: Louis Vuitton, Montblanc, Balmain, Bank of America, and many more

    New (RED) partners to support the life-saving work of the Global Fund to fight AIDS. (RED) announces a number of exciting new partnerships to deliver money and awareness for the fight to end AIDS. (RED) is an innovative organization bringing together companies around the world behind a single goal to end the AIDS … Read more

Victoria Beckham’s 600 private pieces of clothing at charity sale

Fashion designer, former Spice Girl, mother and style icon Victoria Beckham and e-commerce site outnet.com have partnered to sell more than 600 items of her clothing for mothers2mothers. All proceeds from this sale will go to a charity that raises money to train and employ ‘Mentor Mothers’, South African women living with HIV. The 600 iconic … Read more

(RED) and U2 to fight AIDS

(RED) and rock group U2 intends to generate more than $10 million to fight AIDS through a partnership with Bank of America.The partnership will kick off with a commercial during the February 2 Super Bowl that will feature U2 performing a new song, “Invisible.” The song will be available as a limited edition release on … Read more

World AIDS Day: See the World Turn (RED) for an AIDS Free Generation

This Sunday, December 1st, make sure you take a look up and around your city. Once again, iconic landmarks around the world are turning (RED) for World AIDS Day. 46 buildings will cast red lights across 12 cities this year, incorporating new partner cities such as Rio de Janeiro, Brazil and new partner landmarks such … Read more

(RED) Auction 2013: Jaeger-LeCoultre’s custom timepieces

Jaeger-LeCoultre custom pieces to support (RED)TM AUCTION:  Atmos 561 by Marc Newson clock & Memovox Tribute to Deep Sea. The Atmos 561 by Marc Newson clock and the Memovox Tribute to Deep Sea luxury diving watch, two Jaeger-LeCoultre’s iconic pieces now feature unique red accents and will be auctioned at Sotheby’s New York to benefit The … Read more

Jony Ive and Marc Newson collaborate with Bono on (RED) Auction

Two of the world’s foremost design pioneers – Sir Jonathan Ive KBE and Marc Newson CBE – have collaborated with musician and philanthropist Bono to organize a (RED) Auction to raise money for the Global Fund’s fight to end AIDS. And truly extraordinary is exactly what the (RED) Auction at Sotheby’s, New York on November … Read more