Effect of Covid-19 on Luxury Brands

  Just like pretty much everything, sales of luxury goods were also affected by Covid-19. However, due to the recent news (Lifting of restrictions, vaccines, etc), an almost 29 percent increase has been noticed in the sales of luxury goods. Especially in luxury handbags. As reported by Bain & Company, who happened to be a … Read more

Greatness is earned, not inherited: All-Star Team United in New Greatness Under Pressure

  Moët & Chandon champagne house taps Carmelo Anthony, Sue Bird, Jason of Beverly Hills, and Don C. to celebrate the journey to greatness just in time for the 2021 NBA Playoffs. Each luminary partner was selected for their unique representation of Greatness Under Pressure. Created in partnership with Portland-based independent creative agency, KAMP GRIZZLY, … Read more

This apparel brand was named world’s most valuable for 7th consecutive year, despite a 13% brand value drop

    Total value of world’s top 50 most valuable apparel brands has declined by 8% as sector negotiates fallout from COVID-19 pandemic. Nike Does it Again Claiming Title of World’s Most Valuable Apparel Brand for 7th Consecutive Year. Nike named world’s most valuable apparel brand for 7th consecutive year, brand value down 13% to … Read more

The new Ulysse Nardin’s UFO comes from both the future and the past

    Hanging in-between elements, the new Ulysse Nardin’s UFO comes from both the future and the past, in a shape of an unidentified floating object. The on-board chronometer is no simple timepiece but a voyage through clock-making’s history and a daring imagining of its future. To celebrate its 175th anniversary, Ulysse Nardin takes clockmaking … Read more

Cognac maker is fitting out rare demijohns in luxurious and personalized style

What are luxury demijohns and why they are perfect for unique blends of eaux-de-vie. For the first time in its history, Hennessy is offering exclusive demijohns. Conceived solely for this rare edition, the bottles will never be reproduced. For over 250 years Hennessy has preserved its eaux-de-vie and cognac secrets. The D in Hennessy’s lexicon … Read more

Nicholas Knightly unveils a contemporary nod to Pauline Moynat’s empathetic design for women on the move

  Long ahead of it’s time in 1903, Moynat was advertising women’s handbags on long straps, to wear hands free. Moynat‘s Creative Director Nicholas Knightly revives Pauline Moynat’ s feminine flair brought to the métier of luxury trunk-making. Moynat turns a fresh page under the new creative direction of Nicholas Knightly. With a keen eye … Read more