The most sought-after luxury brands in Brazil

The most-searched luxury brands in Brazil What are the most sought-after luxury brands in Brazil? 20+ million consumer online searches originating from Brazil shaped the key trends of the Brazilian luxury market identified in the latest World Luxury Index – Brazil released by Digital Luxury Group (DLG). The study covers 300+ luxury brands within six … Read more

Best skincare products – best night creams

Superior skin care – luxurious creams with anti-aging effect While you sleep, the active ingredients of the night cream fulfill their mission so that in the morning you wake up bright and smiling.  Whether you’re looking for a moisturizer, dark spot correcting serum, or wrinkle crème, a lot can be found in the vast array … Read more

Inaugural Digital IQ Index: Fragrance report. The digital footprint of most fragrance brands is weak and uninspired

The first of its kind, the inaugural L2’s Digital IQ Index: Fragrance report benchmarks the digital competence of global fragrance brands, looking at 350 data points across four dimensions: Site, Digital Marketing, Social Media, and Mobile. L2’s Digital IQ Index: Fragrance study attempts to quantify the digital competence of 63 fragrance brands, and, as always, … Read more

L’Occitane and Westin Hotels are digital geniuses in emerging markets

New L2 Study Ranks Digital Competence of Over 100 Iconic Brands in Brazil, Russia, and India L’Occitane ranks #1 in both Brazil and Russia, and Westin Hotels & Resorts leads in India in the new L2 Digital IQ Index: Brazil Russia India. The Index, the first study of its kind, measures the aptitude of over … Read more

Estée Lauder Third Quarter Earnings: strong sales from the recent launches

Estée Lauder Companies Third Quarter Earnings Per Share Rise to $.38, before Restructuring Activities Underlying Sales Growth Remains Solid For the quarter, The Estée Lauder Companies reported net sales of $2.25 billion, a 4% increase compared with $2.17 billion reported in the prior-year quarter. Excluding the impact of foreign currency translation, net sales increased 5%. … Read more

Speaking about luxury with Billy Lowe – celebrity hair stylist

Billy Lowe is an elite talent responsible for creating  on and off the red carpet. With nearly two decades in the business, he has worked for some of the greatest names in the beauty and entertainment industries. In addition to his work as one of Hollywood’s preeminent hair stylists, he has worked in marketing and … Read more