Gucci in subdued mood at first show since ‘blackface’ scandal

Gucci Creative Director Alessandro Michele at the Fall Winter 2019 women’s and men’s fashion show during Milan Fashion Week

Gucci Creative Director Alessandro Michele at the Fall Winter 2019 women’s and men’s fashion show during Milan Fashion Week; photo: gucci @facebook.com/GUCCI


Powered by Guardian.co.ukThis article titled “Gucci in subdued mood at first show since ‘blackface’ scandal” was written by Jess Cartner-Morley in Milan, for The Guardian on Wednesday 20th February 2019 18.49 UTC

There were harlequin tunics, pantaloons cuffed at the ankle, ruffed Pierrot collars and tears painted on to faces as the new Gucci collection paraded the catwalk. But a clown is never just about merriment, and there were serious issues to be addressed at the show that opened Milan fashion week.

Designer Alessandro Michele, who worked under Karl Lagerfeld as an accessory designer for Fendi in the 1990s, said after the show that he had “really loved” the 85-year-old, who died on Tuesday. “He was a beautiful example to me, not just in fashion, but in life. He exemplified how to live. When we worked together he used to call me ‘the DJ’ because I always had music with me, and Karl loved music. He was like Peter Pan, like a 14-year-old boy. He liked to have the music so loud that you couldn’t speak.”

A model at the Gucci show in Milan
High-waisted trousers and double-breasted blazers were among the styles that will filter down to the high street. Photograph: Matteo Bazzi/EPA

The usually flamboyant Michele cut an unusually downbeat figure as he addressed the storm of criticism Gucci has faced for the blackface” balaclava-style sweater, featuring outsize red lips, which was withdrawn from sale earlier this month. “I am very sorry. From my grief, I will learn something. We will learn a lesson and this company will do things in a different way,” he said. Marco Bizzarri, Gucci’s chief executive, who has said the mistake was caused “because of cultural ignorance, but ignorance is not an excuse”, has committed to improving diversity at the company.

The debacle is one of a series of racism scandals that have highlighted how a lack of diversity in both creative and management positions at Italian fashion brands has allowed cultural insensitivity to run unchecked. In December, Prada was forced to withdraw from sale monkey figurines that resembled blackface. With one week to go before its catwalk show on Thursday, Prada announced the launch of a diversity and inclusion action committee, chaired by the US artist Theaster Gates and the film-maker Ava DuVernay, which aims to “elevate voices of colour in the fashion industry” by improving the diversity of Prada’s workforce.

Dolce & Gabbana’s show on Sunday will be its first since a Shanghai event was cancelled in a racism row that caused a huge backlash against the brand in China.

Alessandro Michele takes applause after the show
Alessandro Michele takes applause after the show. ‘I am very sorry,’ he said of the blackface debacle. Photograph: Tullio M Puglia/Getty Images for Gucci

“Fashion is a very direct form of culture,” said Michele after his show. “You don’t need to go to a library to experience it, it comes to all of us.”

Gender fluidity runs through the Gucci aesthetic. Male models in this show wore cinch waists and high heels, while women wore oversized blazers. Masks signifying hermaphrodite deities were a reference, Michele said, “to the ancient world, where being between two sexes was praised, and masks made to celebrate what was thought to be a blessing”.

Clothes are always costume at Michele’s Gucci. But among the maximalist dreamscape of clashing colours and rhinestoned slogans were signs of fashion’s latest directions. Exaggerated high-waisted trouser silhouettes, double-breasted blazers, colourful trainers and bibbed necklines were details from this collection whose influence will be felt on the high street.

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