The oldest organic pair of jeans

  The world’s oldest jeans are in San Francisco, in a Levi’s recently opened store. Launching the new space, the legendary label has opened its arhives and has exhibited the most precious “jewels” of denim, which include the oldest organic pair of jeans. The one-pocket denim model dates from 1879 and has is estimated at … Read more

First Salvatore Ferragamo jewelry collection

Luxury shoemaker Ferragamo in jewelry debut Italian luxury goods house Salvatore Ferragamo launched its first jewelry collection this week, targeting wealthy clients who see gold, precious metals and jewels as a safe-haven amid uncertain financial times. Global sales of designer clothes, leather bags and jewels showed double-digit sales growth in the first half of this … Read more

Prada to launch an Arte e Mestieri training school

With the occasion of Milan Fashion Week, Patrizio Bertelli, CEO of PRADA announced his company will set up a training school for youngsters wishing to pursue craftsmen careers and become artisans. The training school which will be launched in 2012 is a continuation of Prada’s continuous efforts to maintain the unique Italian craftsmanship, as a … Read more

Louis Vuitton Island at Marina Bay Sands Singapore

Louis Vuitton opened its first Island Maison at Marina Bay Sands, Singapore on 18th September this year. Designed by internationally acclaimed architect Peter Marino,this  new luxury shopping paradise will sit directly on water, with floor to ceiling windows overlooking the bay. It will not be just a luxury house of fashion, but a space that also incorporate art and … Read more

Where is Valentina? Have you seen her?

Valentina, the new fragrance by Valentino The wave of new autumnal perfumes launched include Valentina, the new  Valentino fragrance for young and restless women. Freja Beha Erichsen is the image of the this perfume inspired by Rome and Italian flavors. Valentina was launched in collaboration with Puig and perfumers Morillas & Olivier Cresp. In the … Read more