Lancôme unveils new luxurious virtual experiences

  Lancôme Teams Up with v to Launch Virtual UK Pop-Up Store. With multiple global launches so far in 2021 and more planned, Lancôme is succeeding in connecting with younger consumers through the use of interactive technologies. New premium virtual experiences engage high-end customers and help luxury brands reach entirely new consumer segments. With Lancôme … Read more

An Artist’s Journey Made Possible: Art Basel Hong Kong to stage its first physical fair since 2019

  104 leading art galleries from 23 countries and territories will present a unique overview of the diverse art scenes across Asia and beyond during this year’s Art Basel in Hong Kong, taking place at the Hong Kong Convention and Exhibition Centre from May 19 to May 23. As Art Basel Hong Kong prepares to … Read more

Livestream Luxury Shopping introduced by Nordstrom

  Since 2020, Nordstrom luxury department store has hosted over 50 virtual events, translating the high-end store experience into the digital world. The launch of Livestream Shopping marks the next evolution of virtual experiences and digital shopping capabilities. During each Livestream Shopping event, customers can shop products available at Nordstrom.com and participate in a live … Read more