The Rise of Sustainable Diamond

  New generations are snubbing mined diamonds and instead opting for more sustainable and eco-friendly options. But what exactly are sustainable diamonds and why have they taken over the jewellery industry? Here, we’ll look at what sustainable diamonds are and the reasons they are quickly rising in popularity. What are sustainable diamonds? Sustainable diamonds are … Read more

Hort couture: gardeners road test the workwear fashion trend

Designers have taken inspiration from the great outdoors this autumn, turning to all-weather clothes, smocks and big boots. But do actual gardeners dig it?

Supreme gear resells for hundreds of dollars. So why are people burning it?

YouTubers and Instagrammers are raking in views by burning or cutting up garments: ‘It triggers people’

Under wraps: the rise of the blanket-scarf

The autumn/winter catwalks had the trend for oversized scarves well covered. How did it become cool to be swaddled?

American Royalty: The digital behaviors and lifestyle changes of the top 1%

While new technologies may come and go, the one thing that doesn’t change in the world of marketing is that the customer is always in central position. Experian’s 2012 Digital Marketer: Benchmark and Trend report offers a perspective on the digital landscape and how brands can influence more meaningful connections with customers. The report contains trend … Read more