Damien Hirst hates sausages! How Instagram became art’s new playground

Twisted selfies from Cindy Sherman, strange fruit from Wolfgang Tillmans, skull revelations from Damien Hirst … as artists muscle in on the app, what have we learned about them?

Instagram – an effective but underused platform for many luxury brands. Report.

  Instagram is the biggest single source for conversations around luxury brands, and for some over half of the conversation around their brand is on the platform, according to the 2018 Luxury Brands Report released by NetBase, a leader in social media analytics. Instagram dominance was especially prevalent in the beauty, fashion, and high-end retail … Read more

Natalia Vodianova’s Elbi and its Love Button with Apple Pay to create real impact for global charitable causes

Natalia Vodianova’s Elbi Charity App Turns Social Media Likes and Loves into Charitable Giving with Apple Pay.   Elbi, the app that revolutionized giving by bringing together people, brands and charities to make philanthropy simple and rewarding, announced that it is offering an easy, secure and private way to donate with Apple Pay. Elbi was … Read more

Beauty queen: how Pat McGrath became the world’s most influential makeup artist

A self-confessed cosmetics nerd, Pat McGrath creates the looks for 80 major fashion shows a year. As she launches her first line, she talks about race, Instagram, her best friend Edward Enninful (the new editor of Vogue) and the influence of her makeup-obsessed mother Jean

Unicorn lollies and six million avocados: our insatiable appetite for Instafood

As a new exhibition charts our obsession with photographing food, we look at the hottest dishes, the dark side of Instagrammed cupcakes and how social media is changing the way we eat

Taylor Swift swan frolic prompts huge expansion in sales of inflatables

Demand for designer pool accessories – from doughnuts to unicorns – soars as shoppers splash out on social media props