The Cube Rises as Saudi Arabia Breaks Ground on the World’s Largest Building

The world’s soon-to-be largest building has officially broken ground. Beyond Height: The Mukaab’s Groundbreaking Vision for Modern Cities. The landscape of northwest Riyadh is set to change forever with the ground-breaking of the Mukaab skyscraper, soon to be the world’s largest building by sheer volume. Rising to 1,312 feet, this cubic marvel isn’t chasing the … Read more

Cities remain the powerhouses of global tourism and will drive the recovery of the sector

Even after the colossal challenges the pandemic brought to the travel industry, the economic benefit of tourism to cities remains strong. The World Travel & Tourism Council (WTTC) launched its Cities Economic Impact Report (EIR) at the 22nd Global Summit in Riyadh. Sponsored by Visa, the report shows cities remain the powerhouses of global tourism … Read more

Which cities have the strongest brands to attract international tourism

Riyadh and Jeddah debut with promising city brand assets. Riyadh and Jeddah feature as first time entrants in Saffron’s City Brand Barometer 2022. Abu Dhabi signals the rise of Middle Eastern city brands, leaping from a 2020 One to Watch to a Top 20 Challenger in Saffron’s first tourism ‘City Brand Barometer’ post-pandemic. Dubai remains … Read more

Al Rihla, the new official match ball of the FIFA World Cup 2022 is getting faster

The new official match ball of the Fifa World Cup 2022 travels faster in flight than any other World Cup ball. Adidas reveals ‘Al Rihla’, the new official match ball of the Fifa World Cup 2022. The 14th successive ball Adidas has created for the FIFA World Cup™ travels faster in flight than any other … Read more

Elie Saab to unveil co-branded villas in Shams Ar Riyadh project

With the launch of ELIE SAAB MAISON, the ELIE SAAB brand expands into luxury furniture and interior accessories collection for home and hospitality projects. The Shams Ar Riyadh project is located in a strategic area north of Riyadh, extending over an area of more than 5 million square metres. The community features world-class shopping, dining, … Read more

Roberto Cavalli designs for the first time in Saudi Arabia, in the Mirabilia Villas in Riyadh

Roberto Cavalli launched a high-profile development in Riyadh Mirabilia, “Marvels” in Latin, presents a collection of high-end custom-built three-to-seven bedroom residential villas that range from 300sq.m. to 1600sq.m. in the fashionable five-million- square-meters “Shams Ar Riyadh” mixed-use development in Ryadh. Dar Al Arkan, the largest listed real estate developer in the Kingdom of Saudi Arabia, … Read more