Luxury Brands

This Blockchain Consortium announces best-in-class product traceability applied in the luxury sector

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This new solution will provide complete transparency on luxury jewelry sourcing history Jewelry houses have the ability to implement a traceability solution based on blockchain technology. Aura Blockhain Consortium partners with Sarine Technologies Prada Group, founding member of Aura Blockchain Consortium, announces the integration of Sarine’s Diamond Journey, a worldwide leader in the development, manufacturing, … Read more

Web3 era: How CFDA ans McLaren usher luxury brands into the metaverse

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The Council of Fashion Designers of America (CFDA) announced its entry into web3 and first-ever metaverse and NFT partnership and educational program alongside a best-in-class coalition of digital creatives and thought leaders. With creative consultancy 5Crypto, CFDA will work with The Sandbox and Polygon Studios to establish a web3 blueprint for American fashion in the metaverse with a mission to … Read more

Lanvin Group listed on the New York Stock Exchange

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  Transaction values Lanvin Group at a pro forma enterprise value of US$1.5 billion, with a combined pro forma equity value of up to US$1.9 billion. Lanvin Group, a global luxury fashion group and Primavera Capital Acquisition Corporation have entered into a definitive business combination agreement that is expected to list Lanvin Group on the … Read more

Luxury items operate as crypto assets for the analogue world in times of war

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Gold, luxury watches and jewelry serve as a store of value and a hedge against inflation. As global market reacted to Russian Invasion of Ukraine, the luxury brands were the last to announce the exit. Russian buyers invested in hard luxury, such as watches and jewellery. As al-jazeera wrote, at the beginning of the invasion … Read more

How The Biggest Luxury Group Wants To Enhance Luxury Customer Experience with Technology

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LVMH Japan and SoftBank Corp. Agree on Strategic Partnership to embrace digital technology and new services and features that keep customers at the center. LVMH Moët Hennessy LVMH Japan and SoftBank signed a strategic partnership this week to enhance customer experience and services for luxury brands by leveraging technology. This partnership combines the expertise of … Read more

1,000 Unique NFTs Inspired by the Iconic Louis Moinet Space Revolution 2021 Edition Super Watch

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Louis Moinet Partners with Exclusible and Tafi to Launch Original NFT Collection. Louis Moinet, the luxury watch brand specializing in high-end, limited-edition timepieces, has announced an NFT partnership with Exclusible, a premium NFT marketplace and Metaverse partner for Luxury Brands, and Tafi, a leading designer of avatars and digital wearables including NFTs. The companies will … Read more