Les Fontaines Parfumées in Grasse to bring the best of French know-how in haute parfumerie

LVMH’s owned Louis Vuitton and Christian Dior innaugurate new maison dedicated to luxury perfume in Grasse, France. Grasse has always been synonymous with perfume excellence and is the only place in the world that brings together the singular expertise of flower growers, artisans and perfumers. Here, Louis Vuitton and Christian Dior luxury houses are establishing their creative … Read more

First Louis Vuitton Perfumes are tracing a journey of emotions

Maison Louis Vuitton has entered a new realm, the world of perfumes. Seven intensely feminine eaux de parfum tracing a journey of emotions. The master perfumer Jacques Cavallier, who is now Louis Vuitton’s in-house nose, spent months traveling the five continents and also exploring the heart of Louis Vuitton at its ateliers on his quest … Read more

Les Parfums Louis Vuitton. Louis Vuitton returns to fragrances after 70-year hiatus

Louis Vuitton’s first fragrance in seven decades to be unveiled by in-house Perfumer Jacques Cavallier. The luxury house Louis Vuitton is re-entering the fragrance market after a 70 years pause. Louis Vuitton debuts fragrance by perfumer Jacques Cavallier, one of the most talented Master Perfumer of his generation. Cavallier was hired a year ago opening … Read more