The bourbon and tech industries collide once again with the introduction of “JIM”. The new smart decanter is the bourbon drinker’s answer to Alexa. Voiced by 7th Generation Master Distiller Fred Noe, the decanter-turned virtual voice assistant includes a sleek compartment for bourbon storage and voice command capabilities. While he can’t turn off the lights … Read more
Hennessy tops the World Class Brands. Hennessy just edged out Jack Daniel’s to top this year’s IWSR World Class Brands rankings. Cognac maker Hennessy has emerged the top-performing spirit brand in the world for 2014, according to this year’s IWSR World Class Brands rankings, one of the leading sources of analysis on the alcoholic beverage … Read more
Jim Beam Bourbon Honors The Legend Behind The World’s No. 1 Bourbon (And His Namesakes) With Milestone Celebration And Statue Unveiling. In recognition of legendary bourbon distiller Jim Beam’s 150 birthday, Jim Beam Bourbon invited anyone named Jim Beam to join a once-in-a-lifetime birthday party at the world’s No. 1 bourbon’s historic distillery in Clermont, … Read more
Kentucky’s horseracing season debuts in May with a an exclusive Limited-Edition “Distiller’s Masterpiece” Bourbon – the most exclusive bourbon expression from Jim Beam, the world’s No. 1 bourbon. The Jim Beam Distiller’s Masterpiece is an extra-aged Kentucky Straight Bourbon Whiskey barrel finished in Pedro Ximenez (PX) sherry casks and it is only available at the … Read more