TAG Heuer launches E-commerce site TAG Heuer luxury watch manufacturer (a brand owned by French luxury goods conglomerate LVMH Moët Hennessy • Louis Vuitton), announced the launch of the first E-commerce site. Paying homage to the brand’s eight avant-garde retail boutiques in the U.S., the new online boutique will mimic TAG Heuer‘s “lifestyle lounge.” According … Read more
Stella McCartney once again chose Russian model Natalia Vodianova (born 28 February 1982) to be the face of the brand’s new Spring Summer ad campaign. The campaign shot by photography duo Mert Alas & Marcus Piggott, features McCartney’s signature style of sharp tailoring and sexy femininity.Natalia Vodianova wears graphic pieces and prints as well as … Read more
Stella McCartney to release Spring 2013 eyewear range The 41-year-old British designer Stella McCartney is pushing her eco-friendly agenda with the realease of first collection of optical eyewear in March 2013. McCartney’s first foray into straight-up optical wear is produces from renewable and biodegradable cellulose, bio-acetate (a material made of 54% natural sources), mixed together … Read more
Swarovski Eyewear Couture Edition Swarovski unveiled its first eyewear Couture creation, an eye-catching limited edition of 800 pieces created in partnership with Italian sunglasses makers Marcolin. Each piece of the eyewear takes a full week to create. Adorned by 78 hand-set crystals of various shapes and colors that beautifully contrast with the purity of … Read more
The nostalgic Karl Lagerfeld returns to one of his passions for the new collection of Chanel eyewear. Veteran model Linda Evanghelista, a true exponent of the collection’s target audience, appears in the photos signed by Karl. Last year, another modelling master was the face of the Chanel eyewear campaign – Lagerfeld’s long-time muse Claudia Schiffer.
As Polaroid Eyewear celebrates its 75th anniversary this year, it was the perfect opportunity to show how original designs from the archives shape today’s fashions. The collection of sunglasses called ‘Best Under the Sun” consists of a range of timeless, retro-inspired designs like 1950 Marilyn, 1939 Swing, 194o Victory, 1950 Broadway, 1960 Memphis or the … Read more