Why is the Fifty Fathoms Celebrated as the Inaugural Diver’s Watch?

  Launched in 1953, Blancpain Fifty Fathoms is the first true diver’s watch. Created by a diver and chosen by pioneers, it played a vital role in the development of scuba diving. It is the catalyst of Blancpain’s commitment to ocean conservation. The Fifty Fathoms 70th Anniversary Act 1 stands as a beacon of horological … Read more

Superocean Automatic 44 Outerknown – Breitling’s 2nd model co-designed with Kelly Slater’s surf wear brand

    Outerknown and sustainable: The Breitling Superocean Automatic 44 Outerknown Watch ECONYL NATO strap collection. The Breitling Summits allow Breitling to communicate the state of the brand directly, unfiltered, and in real-time – and this edition has been another perfect example. On September 24 and 25, 2019, Breitling focused all its energy on America’s … Read more

Divers, seafarers and snorkelers alike – this one’s for you: Panerai Submersible Pop-Up

    The 2019 Panerai‘s pop-up at Harrods (until 31st October) invited all the divers to plunge into a mysterious underwater world this autumn. The pop-up is featuring the high-performance Submersible Chrono Edition Guillaume Néry, made in collaboration with the world-champion free-diver. A line of world-class watches built to withstand extreme diving conditions, Panerai’s Submersible … Read more

Panerai Submersible Luna Rossa meets the needs of the most demanding of sailing fans

  Officine Panerai x Luna Rossa create Panerai Submersible Luna Rossa. The impressive credentials in the field of sailing brought Officine Panerai a new partnership with Luna Rossa. Panerai is the official sponsor of Luna Rossa, the challenger of record of the 36th Edition of the America’s Cup. Luxury Italian watch manufacturer, Panerai is creating … Read more

Panerai Submersible diving watches  – suitable for wearing during the most challenging enterprises

  Panerai Submersible diving watches presented at SIHH 2019 are the expression of the exceptional technical performance. For a long time the Panerai watches have been used exclusively by the Italian Navy. At the Salon International de la Haute Horlogerie 2019 in Geneva, Panerai presented spectacular experiences and new product concepts faithful to the brand DNA. … Read more

Officine Panerai to bring to life the brand’s seafaring history at 2018 Design Miami/

  Officine Panerai presents The Newest Luminor 1950 at the 2018 Design Miami/ (Dec 5–9, 2018). Officine Panerai’s watches are a natural blend of Italian design, expert Swiss technology, and passion for the sea. Founded in Florence in 1860 as a workshop, shop, and school of watch-making, for many decades Officine Panerai supplied the Italian … Read more