Unlike anything else in digital commerce, immersive experiences provide accessibility and tangibility. Report

    The time to reimagine digital commerce is now: Consumers are ready for a revamped online shopping experience. Report. The recent impact of COVID-19 has drastically shifted consumer behavior, with shoppers now embracing new immersive technologies related to online shopping. Consumers want to shop online without sacrificing purchasing confidence. The new wave of digital … Read more

Consumers adopting some sustainable behaviors, but change not keeping pace with concern, 18-country survey reveals

Sustainable consumer behavior has only grown slowly: National Geographic’s Greendex. Increased Fears About Environment, but Little Change in Consumer Behavior. Everyone’s interested in being green. But do you really know how your personal choices are adding up? A new global analysis released by the National Geographic Society and GlobeScan finds that concern about environmental problems … Read more