Pat McGrath Partners with Google for an ARtistic Beauty Experience

Pat McGrapth Partners With Google To Merge Beauty With Google’s AR Technology. In a delightful fusion of art, beauty, and cutting-edge technology, Pat McGrath Labs and Google have joined forces to create a captivating augmented reality pop-up experience. This exciting event, aptly named “THE ARt OF BEAUTY,” is set to open its doors to the … Read more

LVMH x Epic Games To Offer Experiences Like Virtual Fitting Rooms, 360 Product Carousels, Digital Twins And More

At 2023 Viva Technology show, LVMH announced a partnership with Epic Games, creator of Fortnite and Unreal Engine, to transform the luxury Group’s creative pipeline and bring customers new types of immersive products discovery experiences. This strategic partnership will empower LVMH and its Maisons to further utilize Epic’s powerful 3D creation tools to offer experiences … Read more

Crown Royal and Solange Knowles Unite in A Golden Apple Flavored Experience

Crown Royal Unleashed The Golden Apple Flavor Revolution in Luxury Whisky Brace yourself for a revolution in the world of prestige whisky – Crown Royal Golden Apple has arrived to captivate your senses and redefine luxury indulgence. In a bold move that challenges the conventional luxury category, Crown Royal, the award-winning whisky brand, is shaking … Read more

Holiday Fantasy Gifts 2022 Powered by Purpose, Authenticity, And Intent

Neiman Marcus Debuts Revered Christmas Book And Annual Fantasy Gifts Neiman Marcus proudly announced the launch of its Holiday 2022 campaign titled Make the Moment. This brand new, company-wide endeavor incorporates a 360° approach, inspiring joyful festivity, new twists on traditions, and big-hearted inspiration across advertising, in-store visuals, special events, digital content, and videos, as … Read more

New Potential: 3 Augmented Reality Devices Enabling New Exciting Experiences

Augmented reality devices enable exciting experiences by pushing the boundaries of human perception. Take a look at this three devices awarded with 2022 Red Dot Design Awards. The Red Dot Award is an international design competition for product design, communication design and design concepts. Red Dot Awards are some of the most prestigious awards in … Read more

Beauty Trend Report Reveals Shift to Natural Hair Color and Hair Health

How the consumer hair trends have evolved over the course of the pandemic. Perfect Corp., the leading artificial intelligence (AI) and augmented reality (AR) beauty and fashion tech solutions provider, released its latest Global Beauty Trend Report, “The 2022 Top Hair Color Trends Around The World: A Global Analysis of Virtual Hair Color Try-On Data … Read more