Of Horses, Snakes, and Sherry Casks: The 2026 Guide to Lunar Luxury from Kavalan to Johnnie Walker

As the world prepares for the transition into the Year of the Horse (and whispers of the Snake for those still lingering in early 2026), the luxury spirits sector has decided that a simple red box is no longer the price of admission. After two decades on this beat, the observer sees a clear shift: … Read more

Why the world’s most powerful luxury group just bought a business weekly and two science journals

On December 30, 2025, LVMH solidified its grip on the French media landscape by acquiring 100% of Les Éditions Croque Futur. This strategic move folds three heavyweights—the business weekly Challenges and the scientific journals Sciences & Avenir and La Recherche—into LVMH’s investment arm, UFIPAR. While the group frames this as a mission to “secure the … Read more

The Pharrell Factor: Why the LVMH Inclusion Awards 2025 Signaled a Global Luxury Pivot

In the world of high luxury, the word “exclusive” has long been synonymous with the height of one’s walls. But as we move through 2026, a profound transformation is underway. The “gold standard” of a brand is no longer measured solely by the rarity of its leather or the precision of its movements, but by … Read more

Luxury Adrift. Hardly. Why the Star Princess is the Most Fashionable Zip Code on the Ocean

The evolution of “travel retail” has reached a new high-water mark as Starboard Group, the LVMH-owned retail curator, launches a suite of high-concept boutiques aboard the Star Princess. Spanning nearly 5,000 square feet across two decks, this environment represents a shift away from traditional duty-free shops toward a “floating flagship” model. By integrating heritage houses … Read more

The Alpine Ascent: Rosewood’s Strategic Mastery of the High-Altitude Market

In the world of ultra-luxury hospitality, growth is rarely about speed; it is about the “intentionality” of the destination. Rosewood Hotel Group has just punctuated a landmark year by meeting its ambitious global development pipeline on schedule, culminating in the highly anticipated debut of Rosewood Courchevel Le Jardin Alpin. This isn’t just another hotel opening; … Read more

The 14-Day Luxury Briefing: Boardroom Coups, Five-Story Flagships, and the Future of Connection

In the fast-moving world of high-end fashion and lifestyle, two weeks can feel like a century. We’ve seen a whirlwind of activity that signals a fundamental shift in how the world’s most prestigious houses operate—moving away from selling objects and toward building entire ecosystems. From LVMH’s aggressive pivot into high-end hospitality to Dior’s architectural floral … Read more