Ariane De Siron is a European based Advertising & fashion Creative Producer (ie. Production management of TV ads & music videos, photography, 3D animation, radio spots, illustrations), working with various agencies. She has a profound experience in the production of audio & visual material for advertising campaigns for global brands. First as Photographers’agent & Producer, … Read more
Continued demand for accessible luxury fashion Interest is strong for luxury automobiles In partnership with Luxury Society, the world’s largest community of luxury executives, Digital Luxury Group (DLG) has deciphered the top 50 most-searched for luxury brands in the United States in 2011. It will be very interesting to compare the result with a similar … Read more
World’s Top 100 Most Valuable Luxury Brands World Luxury Association’s official report on 2012 shows that China has become the world’s largest consumer of luxury goods. The report predicts: With the phenomenon of RMB appreciation and depreciation of the Euro and the number of Chinese traveling to Europe in 2012, total consumption of luxury goods … Read more
Chinese baijiu brand Moutai is now World’s Fourth Most Valuable Luxury Brand worth US$12 billion after Louis Vuitton, Hermes and BMW, but ahead of Mercedes-Benz and Chanel. (Hurun Best of the Best Awards, Beijing, 11 January 2012) The Hurun Research Institute today released the Top Ten Gifts for the Chinese Luxury Consumer 2012, a ranking … Read more
Every season, the big brands fight to grab the most suitable faces and ambassadors for their future ad campaigns. Supermodels, actresses, singers, celebrities or adorable new-comer are smiling softly from the ad images. Their angelic faces will follow us discreetly for over several month of 2011. We’re going to look for the “G” from the … Read more