Guerlain launches its new digital platform dedicated to makeup

Guerlain walks in the footsteps of Chanel and Dior with a new digital platform dedicated to the make-up universe. After Chanel Confidential and Dior Backstage Make-up, Guerlain came with, a website focused on branded content, latest trends, product news, Facebook Timeline, providing daily information and inspiration.

Guerlain House offers rich content on its savoir-faire, documentaries and backstage photos, as well as videos with tips and tricks. The latest subjects include videos dedicated to Noir G, Instant Sublime Lingerie de Peau, Zoom on Terracotta Light, Meteorites, Blanc de Perle, Make-Up Atelier Sun in St-Tropez, Make-up Atelier Nuage de Rouge, Backstage Natalia, Interview with OLIVIER ECHAUDEMAISON, In the mood for Portofino…

Watch also the interview of Olivier Echaudemaison and Laudomia Pucci on Guerlain the Make Up 2012 Summer Collection
“Terrra Azzurra”