60th anniversary of Giraglia Rolex Cup: Celebrating sixty in style

The 2012 Giraglia Rolex Cup was be 60th anniversary of the event and the 16th edition to be sponsored by Rolex, which has been a partner of the event since 1997. The 60th Giraglia Rolex Cup consisted in a serie of inshore races in the Gulf of Saint-Tropez, followed by a 241nm offshore race via … Read more

2012 Summer Olympics – the greenest Games in history

Green Olympics in 2012 Sustainable Development in the Olympics: Report from Jones Lang LaSalle The 2012 Summer Olympics in London this July will be the greenest Games in history, expanding on the legacy of sustainable development that has expanded in past Olympics. London partnered with World Wildlife Fund and BioRegional to create “One Planet Olympics,” … Read more

Just because your skin is darker does not mean you are immune to skin cancer

Just because your skin is darker does not mean you are immune to skin cancer. L’Oreal Research & Innovation has been able to demonstrate that Sun exposure risks affect all skin types and skin colors, according to latet L’Oreal Research & Innovation report. This is why it’s important for everyone to be vigilant about their … Read more

Sophisticated sportswear: the luxury sneaker by Adidas x Porsche

  Adidas Porsche Design Sport   A luxury sneaker delivers a stylish, smooth ride, and it is packed with innovations and exclusive materials. The new performance sneaker by Adidas x Porshe (€250) was declared the most innovative brand of 2012 in the footwear category at the Plus X Award ceremony. The sneakers run up to €400, … Read more

Joggobot: my jogging companion

Floyd Mueller and Eberhard Gräther from Royal Melbourne Institute of Technology thought of all those runners who need support and especially a companion, be it robot. These two researchers created a kind of drone named Joggobot – a little flying machine that will accompany you during your workouts and will motivate you and help you … Read more

Ferrari Golf with Poltrana Frau and Cobra Puma Golf

Ferrari partnered with Cobra Puma Golf for a luxury line of golf equipment, footwear, apparel and accessories. The luxury bags are made from Poltrana Frau leather. “We had an opportunity to work directly with Ferrari engineers,” said Tom Preece, vice president of research and development at Cobra Puma Golf. “They had suggestions on material usuage … Read more