Luxury electronics, gadgets and hi-tec : luxury phones, smartphones, laptops.
Chao Tai Fook Tops L2’s Digital IQ Index: China – Watches & Jewelry Supplement; Cartier, Swarovski Round Out Top 3 With 70 percent of Chinese luxury consumers beginning their purchase online, digital is the tip pf the purchase spear in China. However, many Watch & Jewelry brands have adapted their marketing efforts to the needs … Read more
59 Percent of Top Brands Now Use Instagram, Reaching 90 Million Active Users The world’s top brands continue to grow their presence on photo-sharing site Instagram, adding 1.6 million followers in the past three months and increasing engagement by 35 percent, according to Simply Measured’s Instagram study that evaluates brands and verticals in the Interbrand … Read more
Targeted to the consumer seeking premium, luxury mobile phone accessories, Brikk’s iPhone 5 case, called the Haven, is a collection of pure gold and platinum cases handmade by some of the most skilled artisans in the world. The Haven is available in solid pink gold, yellow gold or platinum and ranges from $11,610-14,235. Each Haven … Read more
Targeted at photography enthusiasts and aspiring photographers, Nikon’s new DX-format D7100 Digital SLR Camera is a high-performance 24.1-megapixel DX-format compact lightweight camera with a new Nikon DX-format CMOS sensor to be launched on 21 March. It is equipped with features, such as the DX-format CMOS sensor of 24.1 effective megapixels and the high- performance EXPEED … Read more
Rafael Nadal gets new superlight watch The partnership between Rafael Nadal and Swiss luxury watchmaker Richard Mille has led to a string of successes. In 2012, Rafael Nadal wore the Tourbillon RM 027 Rafael Nadal timepiece, renowned for its extreme lightness, or the Chronofiable certified RM 035 Rafael Nadal, which can resist accelerations of over … Read more
L2 Releases Inaugural Intelligence Report: Mobile “M-influence” to Replace “M -commerce” in business lexicon 23% of Google Searches for prestige brand terms originate from a mobile device (up from 14% last year), signaling a dramatic shift in device traffic for the brands reviewed, according to L2’s Inaugural “Intelligence Report: Mobile”. Although consumer usage of mobile … Read more