Bally x Swizz BEatz x SHOK-1 – a diagnostic look at contemporary culture through cutting edge expression

  Swiss luxury fashion house Bally has joined forces with Swizz BEatz. British Street Art collides with the world of Swiss luxury sportswear. An exclusive collaboration with music artist Swizz Beatz and aerosol artist SHOK-1. After the success of their first outing, Bally has joined forces with Swizz BEatz once again on a unique collection, … Read more

Valentino at Printemps – an ltalian Palazzo with an urban twist

  If in Paris, make sure to visit the special Valentino pop –up within the atrium area of Printemps carrying the limited edition Valentino Loves Printemps capsule collection by Pierpaolo Piccioli till August 26th.   Valentino and Printemps announced the opening of a special Valentino pop up a special located in the atrium of the … Read more

Jordan Brand x Anna Wintour create first-ever Jordan Women’s Collaboration

As sneakers transcended sport and initiated street-style trends, collaboration became an integral component of sneaker culture, blossoming into a symbiotic relationship between brands and external creative communities. That community has been predominantly male. However, in pushing new female voices, Nike is challenging the sneaker status quo. In recent years, this has been propelled by curator-led … Read more

Rock the boat: which shoes to wear this summer

Are boat shoes acceptable? Is it still OK to wear Stan Smiths or should you upgrade? Should we all be wearing ugly trainers? One writer looks at the dos and don’ts of men’s summer footwear

High-end Brands Adding a Luxury Touch To The Most Anticipated Football Event In The World

The world of football will have its eyes fixed on Russia for the highest prize in football. Preparations have entered their final stages at FIFA stadiums, and soon they too will be ready to welcome supporters from all over the world. 32 teams have booked their places at the tournament, and the Final Draw was … Read more

Riccardo Tisci Victorious Minotaurs’ to propel contemporary sports style into a new, more elegant era

NikeLab Riccardo Tisci Next Project. Italian fashion designer Riccardo Tisci (former Creative Director at Givenchy) and Nike have another project in the works. Riccardo Tisci’s latest work with NikeLab aims to propel contemporary sports style into a more elegant chapter. The Italian fashion designer draws from the past, combining different generations of sportswear icons (the … Read more