luxury market

E-commerce leads among luxury shopping channels. “Accessorization” and Polarization are prevailing luxury market trends. Study

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Luxury consumers are redirecting their spending toward new and more personal high-end experiences. Study. The personal luxury goods industry managed to hold steady amid global geopolitical uncertainty, says Bain & Company‘s annual global luxury study. According to new data, under the surface of the high-end market’s increasing stability lies meaningful dynamism with a clear separation … Read more

The luxury market is tricky to crack but the rewards can be great

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Businesses selling high-end products face low volume sales and fierce competition. But with the right branding, the sense of customer loyalty can’t be beaten

UK luxury home sales are recovering, estate agents say

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Buyer interest in prime residential property higher in July and August than in 2015, according to Knight Frank

Samsung is Expanding into Luxury Market

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Samsung Electronics America to Acquire Dacor as Part of Home Appliance Portfolio Expansion into Luxury Market. Samsung Electronics America will acquire Dacor, a leading American brand in the luxury home appliance category. The acquisition marks Samsung’s continued investment in the home appliance market and an expansion of its portfolio to include ultra-premium home appliances under the … Read more

Influencer marketing for luxury brands. How to run a successful influencer marketing campaign

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Influencer marketing in the business of taste. Great online leaders inspire greatness in others. When influencers speak, customers are all eyes and ears. Their actions and images inspire others to dream more, learn more, and do more. Targeting key individuals rather than the segment as a whole, the use of influencer marketing is on a … Read more