In the ever-evolving world of luxury beauty, it’s no longer just about looking fabulous—it’s about harnessing the power of cutting-edge science to achieve that glow. Biotech beauty is the latest trend to sweep the industry, combining the best of nature and technology to create innovative products that are as smart as they are stylish. From … Read more
Over 100 years ago, L’Oréal’s founder, Eugène Schueller, invented the world’s first safe, synthetic haircolor formulation—and with it, an industry that, by 2023, is estimated to be worth $1.6 billion. Now, more than a century later, we are reinventing the haircolor experience through technology. Colorsonic and Coloright Are Reinventing Haircolor With Beauty Tech. Timed to CES 2022, … Read more
2021 For Women in Science. L’Oréal USA announced the recipients of its 2021 For Women in Science (FWIS) Fellowship, an annual program that awards five female postdoctoral scientists $60,000 grants to advance their research. This year’s Fellows conduct research in the areas of neurobiology, microbiology and biogeochemistry, physics, and materials chemistry. In addition to … Read more
It’s ok to not be ok: L’Oréal Men Expert x Movember partnership to raise awareness on men’s mental health. We all know someone who’s feeling a bit low, or suffering from depression. Reaching out to your friend in need can really make a difference because some words have the power to change lives. November … Read more
CES 2021: L’Oréal Water Saver – A new way to wash and care for your hair: one that saves water while improving upon luxury and efficiency. This is how to reduce water usage with a sustainable hair care system. L’Oréal Group unveiled its new “beauty tech” innovation at CES 2021: L’Oréal Water … Read more
Five women in STEM will each be awarded grants by the beauty leader to advance important postdoctoral research. L’Oréal USA Announces 2020 For Women In Science Fellows. The 2020 Fellows are conducting crucial scientific research, including the study of Covid-19. L’Oréal USA announced the recipients of its 2020 For Women in Science (FWIS) … Read more