Tag: Kerastase
-
Why Demi Moore, Chappell Roan, and Emily DiDonato Just Took Over Your Feed
If your social media feels like a high-fashion fever dream this week, you aren’t imagining it. In a rare “alignment of the stars,” three of the world’s most influential beauty labels—Kérastase, M·A·C, and Vichy—all dropped their new Global Brand Ambassadors within days of each other. While it might look like a coincidence, in the 20-plus…
-
Every drop of water is precious, and this new Water Saver makes every drop of water count
CES 2021: L’Oréal Water Saver – A new way to wash and care for your hair: one that saves water while improving upon luxury and efficiency. This is how to reduce water usage with a sustainable hair care system. L’Oréal Group unveiled its new “beauty tech” innovation at CES 2021: L’Oréal Water…
-
Smoke and mirrors: a cheat’s guide to the glossy, bronzed eye
A shimmery catwalk look made easy. Plus a face scrub that isn’t, after-sun haircare and a game-changing name change
-
Hair Coach, UV Exposure Monitor, and Custom Made Foundation among connected beauty innovations of the year
For the 2nd consecutive year, L’Oreal presented its latest connected beauty innovations at 2017 Viva Technology Paris, the high-end mega-event dedicated to the growth of startups, digital transformation and innovation. Five of the luxury Group’s brands – Lancome, Kerastase, L’Oreal Paris, La Roche-Posay and L’Oreal Professionnel –showcased how they leverage advanced digital technologies to create…
-
Very Personal Care for Exceptional Hair. Hair as an intimate signature of identity
A New Promise of “Very Personal Care for Exceptional Hair.” Already seen as THE luxury hair care brand, today the brand is going even further, or perhaps we should say “closer” towards a more individualized experience. Hair is an intimate expression of one’s identity, revealing moods and emotions. Because women today see their hair as…
-
Sweet Shot and Sugar Shot Specialized Hair Treatments
The Sugar Shot is a gentle exfoliating treatment strictly for the scalp. The Sweet Shot conditioning treatment is used to protect color, as well as to nourish, reinforce and improve the density of the hair shaft. Together this perfect duo promotes scalp health and gives hair a lustrous appearance that everyone wants. The Ritz-Carlton Spa, Westchester…