Beyond Fragrance: Why Are Luxury Perfume Brands Venturing into the Beetroot Sector?

What Drives Luxury Perfume Brands to Invest in the Beetroot Industry? Pour une Agriculture du Vivant: How Parfums Christian Dior, Givenchy Parfums and Kenzo Parfums support French farmers. Parfums Christian Dior, Givenchy Parfums, and Kenzo Parfums, esteemed houses within the LVMH group, are spearheading a transformative movement in the world of perfumery by joining forces … Read more

Kenzo Parfums is planting stunning floral landscaping at the world’s most famous museum

    Kenzo Parfums x le Musée du Louvre: Kenzo to help flower the Tuileries garden. Dazzling shades of red, harmonious tones of pink, infinite arrays of poppies, lavender, beds of luxuriant tall wild grass…. Since the beginning of summer, the Tuileries garden between Place de la Concorde and the Louvre museum has welcomed visitors … Read more

The Messenger Poppy: Kenzo Parfums x William Amor’s upcycling art 

        Kenzo Parfums and artist William Amor present The Messenger Poppy, a unique goodwill holiday gift crafted from upcycled materials. Plastic bags and plastic fibers recovered from fishing nets and rops were used by artist William Amor to be transformed into a message of hope. For the holiday season, Kenzo Parfums has collaborated … Read more