Burberry appoints new Chief Creative Officer

Burberry appoints Daniel Lee as new Chief Creative Officer. Burberry, the British luxury fashion house established in 1856 by Thomas Burberry and headquartered in London, announced that fashion designer Daniel Lee has been appointed Chief Creative Officer. Daniel will join Burberry on Monday 3 October 2022. He will be based at Burberry’s headquarters in London and … Read more

All luxury brands should donate leftover fabrics and save surplus from going to waste

Fabric is one of the most vital elements within design. It is the base. For 2022, Burberry is continuing to support creative communities and promote a circular economy by donating once more to the ReBurberry Fabric programme in partnership with the British Fashion Council (BFC). British luxury brand Burberry is now carbon neutral across its … Read more

Burberry SS 2022 unleashed a very raw energy that’s powerful and full of life. Like an awakening.

  Burberry reveals its Spring/Summer 2022 campaign, exploring the power of self-expression. Burberry’s Spring/Summer 2022 collections by Riccardo Tisci, further explore the idea of identity with narratives around femininity and masculinity, emphasising fluidity and the power of self-expression. The collections challenge the traditional, iconic silhouettes that are deconstructed and rebuilt in strong and striking silhouettes … Read more

Luxury items operate as crypto assets for the analogue world in times of war

Gold, luxury watches and jewelry serve as a store of value and a hedge against inflation. As global market reacted to Russian Invasion of Ukraine, the luxury brands were the last to announce the exit. Russian buyers invested in hard luxury, such as watches and jewellery. As al-jazeera wrote, at the beginning of the invasion … Read more

Chinese star models celebrate the year of the tiger’s strong and confident spirit

Burberry reveals Lunar New Year 2022 orange-hued tiger stripe animal print. Burberry introduces its Lunar New Year 2022 campaign, inspired by the year of the tiger. The campaign stars models Liu Bing Bing, Liu Chunjie, Wang XiangGuo and Yang Ling and is captured by photographer Feng Li. The exclusive collection is presented in a series … Read more

Burberry unveils electric motorcycle, topographic mirrored sculpture and Thomas’ Cafe on Jeju Island Korea

    Burberry presents an innovative new experience, providing a unique way to discover Burberry Outerwear. Located on Jeju Island, South Korea, the immersive brand experience is a free-flowing structure, deeply connected with nature. The imaginative sculpture features breath-taking views and interactive artwork inside. The Imagined Landscape pop-up in Jeju Island, Korea is Burberry‘s first … Read more