IN THE HUSHED ATELIERS of 26 Place Vendome, greatness is usually measured by the gram. But Boucheron—the jeweler that famously refuses to play by “stuffy” rules—is proving that the boldest statements come in the smallest packages. Enter the Quatre XS: a condensed, high-voltage reimagining of the Maison’s most graphic signature. THE ANATOMY OF A MINIATURE … Read more
Kering is quietly sketching out its next luxury chapter, and the latest announcements draw a clear picture: heavier bets on jewelry, deeper roots in sustainability and innovation, tighter control of the value chain, and sharper financial discipline on prime real estate. At the same time, there’s a sensitive leadership transition underway at Bottega Veneta. The … Read more
How the biggest luxury groups identify promising change-making startups and technologies covering fashion, leather goods, jewelry, eyewear and beauty. In the rarefied world of luxury, where timeless artistry meets modern innovation, Kering is making waves once again. The luxury giant has unveiled the “Kering Generation Award X Jewelry”, a groundbreaking initiative that combines the allure … Read more
To mark the 20th anniversary of Quatre, Boucheron came up with a new creation for all the collectors out there. In 2004, it all began with one ring, mixing for the first time four codes from Boucheron‘s archives. Throughout 20 years Quatre has experimented with colors, materials and esthetics however the very essence of the … Read more
On May 11, 2023, writer, literary critic, and professor emeritus at the Collège de France Antoine Compagnon was inducted into the Académie Française. His “habit vert” was created by the Couture atelier of Balenciaga and his sword by the High Jewelry atelier of Boucheron. “Thanks to this exceptional project, Kering has been able to bring … Read more
Luxury brands Can Leverage Chat GPT (Generative Pre-trained Transformer) For Their Growth. Chat GPT can help premium and luxury brands grow by providing personalized customer service, brand storytelling, product recommendations, customer engagement, and brand reputation management. Personalized Customer Service: Chatbots powered by Chat GPT can offer personalized customer service to luxury and premium brand customers. … Read more