Following in the footsteps of Apple’s Genius, BMW is employing artificial intelligence to promote BMW’s first fully-electric production car through an automated information service available for UK customers. ‘BMW i Genius’ uses specially developed software to interact with potential customers in a live question and answer format that works on a mobile platform. Users simply … Read more
Series version of the electric BMW i3 unveiled simultaneously worldwide. The BMW Group debuted the series version of its innovative electric vehicle, the BMW i3, simultaneously in New York, London and Beijing. The vehicle achieves a range of 130 to 160 kilometres. The BMW Group’s experience with test fleets of MINI E and BMW ActiveE … Read more
360° Electric concept: BMW i seals global partnership deal for customer-friendly electric mobility BMW i is turning electric mobility into a serious alternative for drivers around the world. To further increase the technology’s acceptance, the manufacturer of electric cars intends to offer the customers a one-stop shop for tailor-made electric mobility solutions through a partnership … Read more
BMW and Boeing are known to pioneering the use of carbon fiber in their products. With the release of the BMW i3 in late 2013, followed later by the BMW i8, the BMW Group will bring two vehicles with a carbon passenger cell onto the market for the first time and Boeing’s 787 Dreamliner is … Read more
BMW to sell electric cars online BMW‘s electrified i3 city car and i8 sports cars will be offered to customers online, as well as through dealerships, announced the company. This is a first for an automaker, BMW aiming drastically to reduce costs via online sales. Of course, it is just an experiment, but it … Read more
Immediately after Geneva Motor Show, the “i” concepts from BMW were exposed at 1.618 Paris Sustainable Luxury, marking the dawn of a new era in personal mobility for the automotive industry. Antoine Bourbonneux, BMW i Strategy Implementation Manager BMW Group France gave us a broad overview of “i3” and “i8” concepts in an exclusive interview. The BMW “i” range … Read more