Poetic mirror. Victoire de Castellane’s Mini D de Dior.

Mini D de Dior. A woman who borrows her man’s watch so that she always thinks about him…  The pure and simple shapes of La D de Dior original masculine design of 2003 are now enriched with very feminine features and Mini D de Dior‘s ‘mirror’ effect leather bracelets in the three gold colours. French … Read more

Time flies, butterflies too. Parmigiani Fleurier x LuisaViaRoma

A bridge between the worlds of Watchmaking and Fashion. On the starting day of PITTI Uomo fashion week, Parmigiani Fleurier, one of the most prestigious Swiss Haute Horlogerie brands, presented an exclusive collaboration with Luisa Via Roma, Italy’s most influential international luxury fashion retailer. The partnership included an art installation by artist Felice Limosani and … Read more

Cristiano Ronaldo & TAG Heuer to make the time our partner

Cristiano Ronaldo joins TAG Heuer. Two-time Ballon d’Or winner, football icon and one of the best players in the world Cristiano Ronaldo was announced as the new ambassador of Swiss watchmaking House TAG Heuer. The signing is TAG Heuer’s first entry into the world of football. “It’s a perfect fit to do that with Cristiano, … Read more

Concord Saratoga Lady Automatic with year of the horse special dial edition

The new summery Saratoga Lady. The Swiss luxury niche watch brand Concord is associating the enduring love of aristocratic horses with equally noble watchmaking aesthetics in the new special edition Saratoga Automatic Lady watch commemorating the Year of the Horse. The new Saratoga collection is a reinterpretation of the original design presented 25 years ago. … Read more

Roland Iten commemorates the Mille Miglia race with special belt buckle

“The Driver”: Roland Iten commemorates the Mille Miglia race with special belt buckle. Roland Iten, creator of mechanically sophisticated accessories for gentlemen, is racing in the 2014 edition of the Mille Miglia, which takes place from Thursday, May 15th to Sunday, May 18th. During the 1000-mile, 4-day rally, he is piloting an historic 1953 Porsche … Read more

U-Boat Phoenix classico chrono

With unique forms of watchmaking, U-Boat manufacture satisfies lovers of unusual timepieces with another great example of design purity meets precious stones. The timepiece innovator is not influenced by the market trends. At last year’s Baselworld, U-Boat debuted FLIGHTDECK 925 ELEMENTIUM. The watch reminiscent of the altimeter devices that were used in the 1920’s aircraft, … Read more