Apple Watch launch swaps high-street crowds for high-end fashionistas

Waiters serving iced tea among luxury goods at Selfridge’s may be more discreet than the public queues of the past, but shoppers are still high on anticipation

Camera-makers focus on adapting to smartphones’ market surge

The rise of smartphones has hit sales of top of the range cameras, but Sony is looking at the bigger picture

See-through Mini Augmented Vision to increase safety and comfort while driving

Using see-through technology, the new AR eyewear for automotive industry shows relevant information in the driver’s direct field of vision but without concealing other road users, thereby serving to increase safety and comfort while driving. Mini is revealing the shape of things to come at the Auto Shanghai Show with such a “pioneering innovation”. “MINI … Read more

“raw luxe”: If Absolut Elyx was a home this is what it would be

The luxury vodka Absolut Elyx debuts The Elyx House. Sumptuous but inviting, the new The Elyx House opened in New York will create experiences for vodka fans. The purpose behind the Absolut Elyx House is “to offer an immersive brand experience, where visitors can enjoy the unique style of hospitality, as well as drink Elyx … Read more

What is your favorite place on Earth?

NASA Celebrates Earth Day with #NoPlaceLikeHome Event. There is #NoPlaceLikeHome, says NASA this Earth Day, April 22. The National Aeronautics and Space Administration is asking the global online community to share pictures and videos on social media that show there is no place like home – planet Earth. April 22nd marks the 45th anniversary of Earth … Read more