If you’re wandering through Paris’ historic Le Marais district this March and see a crowd of global influencers wearing traditional Korean Hanboks and drinking green tea, don’t be alarmed. You haven’t stepped through a wormhole; you’ve just found W. LUNABELLA. The visionary K-Beauty brand is opening its first European flagship—a “Total Beauty Solution Hub”—right in … Read more
If you thought Emily Cooper was finished with dramatic love triangles and questionable berets, think again. For Season 5 of Emily in Paris (which hit Netflix in December 2025), our favorite marketing maven has traded her buttery croissants for creamy carbonara. To celebrate her move to Italy, Fendi has launched a capsule collection that is, … Read more
In 2026, Burberry isn’t just selling clothes; it’s selling a “return to sanity.” After a few years of trying to convince the world that it was a high-concept Italian leather goods brand, the British giant has remembered its true superpower: making people look chic while they’re being rained on. Under the “Burberry Forward” strategy led … Read more
In a move that redefines the term “solid choice,” Volcan de mi Tierra has officially traded glass for geology. To celebrate the 250th anniversary of the Hacienda La Gavilana, the Maison has unveiled Colección I: a limited release of 1,774 hand-carved bottles made entirely from Bianco Carrara marble. This isn’t just a bottle; it’s a … Read more
In the world of high fashion, a store opening is rarely just about square footage. But when Celine secures the most coveted corner in Milan—the intersection of Via Montenapoleone and Via Sant’Andrea—it’s a signal that the brand isn’t just participating in the luxury market; it’s aiming to lead it. Spanning 600 square meters over two … Read more
The Zegna Group’s strategic restructuring, specifically the appointment of Gianluca Tagliabue as Group CEO—the non-family operational professional—is fundamentally designed to accelerate the growth of the Group’s two distinct, yet complementary, luxury brands: Thom Browne and TOM FORD FASHION. The key critical point is that these two acquired brands are at different stages of their growth … Read more