Inside the billionaires’ superyachts: helipads, tennis courts and a missile defence system

Boat builders can now design almost anything that the mega-rich can imagine – but most just want room for a giant TV

Polo and Advertising

“It Pays To Advertise” the slogan goes. Why? Because advertising sells. In a big way. So much so that, in the year 2011, thirty-six companies in the USA alone spent at least $ 1 Billion on their advertising budget. Advertising serves two major purposes. First, it allows the public to know that a product or … Read more

World’s most exclusive sunglasses

    Worldwide most exclusive sunglasses are made by Linda Farrow from solid 18 carat gold. The brand teamed up with Bespoke Luxury Website keyofaurora.com, the worldwide first multi-label retailer for personalised luxury items, selling their sunglasses at EUR 25,000. Offering a bespoke service with handcrafted eyewear created by highly skilled craftsmen in Germany, the … Read more

(RED) and U2 to fight AIDS

(RED) and rock group U2 intends to generate more than $10 million to fight AIDS through a partnership with Bank of America.The partnership will kick off with a commercial during the February 2 Super Bowl that will feature U2 performing a new song, “Invisible.” The song will be available as a limited edition release on … Read more

The 2014 Motor Boat Awards – the most coveted prizes in the motorboating industry

  The winners of the 2014 Motor Boat Awards, in association with Pantaenius, were announced on January, 6th, at a Gala Dinner and Award Ceremony hosted by IPC Marine Media (publisher of the British nautical magazines “Motorboat & Yachting and “Motorboats Monthly”) at The Landmark Hotel in London. These awards are the most coveted prizes … Read more

Chinese boating industry statistics

  The total value of import/export trade across China’s borders in the yacht and leisure boat market grew by 25.7 per cent over the last year to US$476m. According to new statistics, exports accounted for US$258m – an increase of 24.1 per cent – while imports grew by 24.1 per cent to US $218m. Like … Read more