How To Make Sustainability Desirable: Walpole’s Tips for Communicating Luxury Brands Sustainability Strategies

      British Luxury Sustainability Report: Walpole’s Tips for Communicating Luxury Brands Sustainability Strategies. Sustainability is increasingly a part of conversations with investors, business customers and consumers. A significant opportunity exists for luxury businesses of all sizes to build brand loyalty by engaging consumers with their sustainability stories. In particular, with consumer trust in … Read more

The giant air duct of this electric bike can make it the world’s fastest

      White Motorcycle Concepts believes its latest prototype bike, the WMC250EV can target world electric land speed record with revolutionary technology. The giant air duct running right through the center of the bike reduces drag by 70 percent. Market-disruptive ideas like this are uncommon, and if successful, have the potential to revolutionise industry. … Read more

Rare whisky creator and Sir David Adjaye to release world’s oldest single malt Scotch whisky

  Gordon & MacPhail introduces the world’s oldest single malt whisky. Rare whisky creator Gordon & MacPhail will release the world’s oldest single malt Scotch whisky this September – an 80 -Year-Old from Glenlivet Distillery – in partnership with Sir David Adjaye OBE, who has been commissioned to create a unique decanter and oak case … Read more

Tech enabled non-tech luxury brands to achieve significant growth in most valuable brands rankings

  This year’s most valuable global brands list shows that brand building remains critical to securing growth. The world’s most valuable brands have experienced record growth according to the Kantar BrandZ Most Valuable Global Brands 2021 ranking, with the total worth reaching $7.1 trillion – equivalent to the combined GDP of France and Germany. The … Read more

Gucci Introduces the Animal-free Demetra: A Luxury Bio-Based Material

New groundbreaking Demetra material is the result of Gucci’s desire to explore and innovate materials for the future. To mark Gucci’s first products made with Demetra luxury green material, three sneaker models – Gucci Basket, Gucci New Ace and Gucci Rhyton – have been introduced. Few games have had such an impact on street culture … Read more

A Live Stream Shopping startup wins 2021 LVMH Innovation Award. See all 2021 winners by category

  LVMH announces 2021 LVMH Innovation Award winners at 2021 Viva Technology. For the first time in the history of the competition, six startups received awards, instead of three in previous years. In an era of unprecedented digital acceleration, each of these startups embodies excellence in its particular area of expertise, with products or services … Read more