Crème de La Mer by Boucheron. An exclusive sneak peak

  For this holiday season, the coveted Crème de la Mer Moisturising Cream, one of the most expensive skincare products, has a limited-edition mother-of-pearl case, a stunning collectible encapsulating beauty and elegance. Maintaining a cult status for a decade, Crème de la Mer collaborated with legendary jeweller, Boucheron, to create an impeccably crafted jar is … Read more

Azuma Makoto for Boucheron high jewelry garden

L’ARTISAN DU RÊVE: Boucheron’s High Jewelry fused with plant and flower arrangements. “Creating Emotion is our reason for being,” Frederic Boucheron, the founder of the House of Boucheron and the first jeweller to move to famous Paris’ Place Vendôme, used to say. Boucheron creations are often inspired by nature and encapsulate the ephemeral beauty of flowers … Read more

Boucheron opens Hong Kong flagship

After winning over Beijing and Shanghai, Boucheron house, also known as “the jeweller of light in the City of Lights”, attempts to seduce a new Asian clientele. The luxury brand opened a Hong Kong concept store located on Hong Kong’s Pedder Street. The new 850 square feet showroom was inspired by the luminosity theme, so … Read more

L’Artisan du Reve: Boucheron returns to the Biennale des Antiquaires

Boucheron is entering a vibrant new chapter with L’Artisan du Reve, a collection that marks the return of the house to the Biennale des Antiquaires after an absence since 2004. A celebration of the Maison’s savoir-faire, L’Artisan du Reve plays with the snake symbols (one the most iconic of Boucheron’s animals), the Delilah woven gold … Read more

Maison Boucheron to unveil a new High Jewelry collection

On the occasion of the XXVIth Biennale des Antiquaires at the Grand Palais in September in Paris, the Maison Boucheron will present its new High Jewelry collection. A path of discovery through more than 150 years of history, “L’Artisan du Rêve”, is a journey through the heart of the Maison’s archives. Each major piece echoes an … Read more

Girard Perregaux for Boucheron Cypris Tourbillon

Cypris Tourbillon sous Trois Ponts d’Or   Girard-Perregaux Tourbillon with three gold Bridges, a a hallmark of the Girard-Perregaux Manufacture, is now dressed in diamonds, sapphires, and black spinels. The new exclusive swan outfit marks the partnership with Boucheron jewelry house. Cypris Tourbillon sous Trois Ponts d’Or watch is a true work of art that … Read more