Being featured in a Luxury Digital Magazine. Understanding the value, paying the price

The Concept of Advertising exists on this planet from the beginning of human civilization. From the first caveman’s roar which announced his fellows cavemen about his prey, to mouth to mouth practice via storytellers,  from stone tables exposed in the main market to printed flyers, to the most recent newspapers, magazines, radio, tv and the latest – … Read more

The new over-the-top luxury hotels Conde Nast Traveler is loving right now

The 2015 Hot List: The World’s Best New Hotels by Conde Nast Traveler ITC Grand Bharat, Gurgaon (India), Parisian La Reserve, Raffles Istanbul (Turkey), and Rosewood Beijing (China) were crowned the “over-the-top luxury hotels” of the year in Conde Nast Traveler‘s 2015 Hot List. 2015 Hot List, the definitive guide to the best new hotels … Read more

In the driver’s seat of four world-class cars

The thrill of driving a Ferrari 458 Italia, McLaren MP4-12C, Porsche GT3, Lamborghini Huracan, and Lamborghini Gallardo.
Waldorf Astoria Driving Experiences expanded.

Waldorf Astoria Driving Experiences expanded-

Following a successful test drive in 2014, Waldorf Astoria Hotels & Resorts shifts into the fast lane with the global launch of Waldorf Astoria Driving Experiences, now bookable for guests across North America, Europe, and the United Arab Emirates at 12 of the brand’s 26 hotels and resorts. The package includes access to new Ferrari, McLaren, Lamborghini, and Porsche models, tips from experienced racing professionals, and the opportunity to drive along beautiful pre-determined routes giving guests a truly unforgettable day on the road.

The expanded program provides is meant to provide a premier supercar driving experience that gives each guest the thrill of driving a Ferrari 458 Italia, McLaren MP4-12C, Porsche GT3, Lamborghini Huracan, and Lamborghini Gallardo. World-class professional racecar driver Didier Theys returns as the Americas Driving Director, in addition to two new award-winning Driving Directors in Europe and UAE – Vanina Ickx and Eric Van De Poele, respectively.

“Expanding the Waldorf Astoria Driving Experiences in 2015 is a great next step in bringing truly unforgettable moments to travelers all around the world,” said John T.A. Vanderslice, global head, Waldorf Astoria Hotels & Resorts. “Car lovers will relish the opportunity to drive these cars the way they were meant to be driven – on the open road and in the most stunning locales around the world.”

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Waldorf Astoria Driving Experiences expanded-luxury cars

Waldorf Astoria Driving Experiences expanded-2015

Waldorf Astoria Driving Experiences expanded

 

Both rustic and genuinely Portuguese – A journey at the finest Pousadas de Portugal

Pousadas de Portugal is a chain of luxury, traditional or historical hotels in Portugal. The Pousadas were envised and created in the early 1940s by Government Minister António Ferro who had the idea of creating hotels that were both rustic and genuinely Portuguese. His first Pousada was built in Elvas, in the Alentejo, which would … Read more

The Lounge Console takes the executive in-car luxury to a new level

The ultimate executive accessory for busy chauffeur-driven business people. A new accessory presented by Volvo at 2015 Shanghai Motor Show aims to take executive in-car luxury to another level. Labelled the Volvo Lounge Console, the ultimate executive accessory replaces the front passenger seat, providing a wealth of functions and amenities. The removal of the front passenger … Read more

Fashion’s obsession with running

With sports shoes on the front row and editors training for marathons, the fashion industry has fallen for running in a big way. So how do you look chic on the starting line?