As the E-Class has evolved, so has Superdackel – From A Dashboard Toy To The Ultimate Digital Road Trip Companion

Mercedes-Benz launches co-branded Superdackel, the newest friend of the Superplastic Universe. Whether you’re a die-hard Mercedes-Benz enthusiast, a Superplastic fanatic, or simply appreciate the perfect blend of luxury and creativity, the Superdackel collection is bound to make waves in your world.   In a surprising twist, Mercedes-Benz has joined forces with Superplastic, the home of … Read more

Top Toy Picks for this Holiday Season

    Influencer Choice List Revealed for Holiday 2021 by The Toy Association & Clamour. Family Influencers Voted on their Top Toy Picks for this Holiday Season. With families scrambling to get their holiday toy shopping done early this year amid global supply chain bottlenecks and toy shortages, The Toy Association and Clamour have announced … Read more

Gucci 1982 Cadillac Seville – An unexpected collaboration between Gucci and Hot Wheels

    This rare Hot Wheels collectible represents the past and future of Gucci. Mattel Creations Announces the Hot Wheels x Gucci Cadillac Seville Celebrating Luxury Fashion House’s 100th Anniversary Through the Mattel Creations platform, Mattel toy company, the owner of one of the strongest catalogs of children’s and family entertainment franchises in the world, … Read more

Bentley inspires a new luxury children’s balance bike

  A Bentley For Your Child – Luxury Balance Bike inspired By Bentley Cars. Posh Baby and Kids launches a luxurious children’s balance bike licensed by Bentley Motors Limited. These high-end automotive-inspired trikes have become a staple for families around the world and have been purchased by or spotted in use by kids of celebrities … Read more

This eco mini-cradle inspired by the origami technique evolves with the baby

  The cradle, created for Micuna, offers with its design four products in one. This mini-cradle evolves with the baby. It also uses sustainable materials that protect the baby from outside noise. Ximo Roca design studio has created Cocoto, a mini-cradle inspired by the Japanese origami technique that evolves to the rhythm of the baby … Read more

The new toy kingdom: 4D adventure though six individual worlds

An enchanted forest, intergalactic science lab, a sweet emporium and a toy ‘grand canyon’, all can be found at the latest Harrods’ hotspot for children’s toys and books. The new toy kingdom, a 26,000-square-foot multi-sensory department opened at London’s Harrods takes the children on a 4D adventure though six individual worlds: The Big Top, The … Read more