The biggest luxury group is betting on livestreaming shopping

    New shoppable livestreams capability empowers luxury retailers to grow audience while retaining ownership of the high-end customer journey. Bambuser Signs Master Agreement with LVMH Following Initial Pilot Activations and LVMH Innovation Award. Bambuser, a software company specializing in interactive live video streaming, announced it has entered into a long-term master agreement with LVMH … Read more

Neiman Marcus Group – the first major luxury retailer to directly invest in pre-owned luxury

    The exclusive partnership will serve as a catalyst for Neiman Marcus to enable its existing customers to participate in pre-owned, while also reaching new, younger shoppers ahead of their peak spending years. Neiman Marcus Group has agreed to acquire a minority stake in Fashionphile, a leading pre-owned e-commerce company focused exclusively on ultra-luxury … Read more

Richemont to bring the world’s leading online luxury retailer to Chinese consumers

  Chinese consumers are expected to account for nearly half of the global luxury market by 2025. Swiss luxury goods group Richemont and Alibaba group announce global strategic partnership. This partnership will bring Chinese consumers unprecedented access to the world’s leading luxury brands. Under the partnership, YNAP and Alibaba will establish a joint venture (JV) … Read more