What 2023 has in store for Digital Marketing

2022 is coming to an end, which means that it is time to start thinking about 2023. It intends to be a year that will surely bring myriad new opportunities and trends, some of which can already be seen at the end of the month. Within the Digital Marketing sector, some of the trends of … Read more

Why Handmade Jewelry is the Ideal Gift for Any Occasion

Handmade gifts convey a sense of thoughtfulness that no other items can rival. There is a great deal of effort that goes into handcrafted items, especially jewelry. Each piece is a product of decades worth of expertise and skill. Aside from the time and effort that goes into making handmade jewelry, there are several reasons … Read more

Google Cloud to provide LVMH’s luxury brands new AI technologies

LVMH and Google Cloud Create Strategic Partnership for AI and Cloud-Based Innovation. LVMH, the biggest luxury group in the world,  and Google Cloud announced a strategic partnership to develop new cloud-based artificial intelligence (AI) solutions. Both companies will join forces to empower LVMH’s Maisons—the company’s individual luxury brands—to create new, personalized customer experiences that foster … Read more

Cognac maker is fitting out rare demijohns in luxurious and personalized style

What are luxury demijohns and why they are perfect for unique blends of eaux-de-vie. For the first time in its history, Hennessy is offering exclusive demijohns. Conceived solely for this rare edition, the bottles will never be reproduced. For over 250 years Hennessy has preserved its eaux-de-vie and cognac secrets. The D in Hennessy’s lexicon … Read more

Lip Color On Demand with Yves Saint Laurent Rouge Sur Mesure Powered by Perso

    Create at-home personalized lipstick shades of the YSL Velvet Cream Matte Finish. At CES 2021, L’Oréal announced the first consumer launch of its award-winning Perso technology. Introduced at CES 2020, Perso is a an AI-powered at-home system that represents the ultimate in beauty personalization. Find out how artificial intelligence and the Internet of … Read more

The Top Trends in The Luxury Goods Market in 2020

  2020 has been a difficult year for many industries, but the luxury goods industry was among the hardest hit by market volatility and changes in customer behavior. As a well-established industry, players in the luxury goods market are not always the quickest to adapt either. Nevertheless, there are trends forming in the luxury goods … Read more