Digital escapism is becoming more popular. Have a safe trip with ground-breaking sensory-reality pods

What are the ground-breaking sensory-reality pods. To celebrate the launch of Selfridges’ 2022 SUPERSELF theme and the high-end department store’s explorations into the future of feeling good, Selfridges teamed up with sensory reality experts SENSIKS to help store customers enjoy a safe trip. Whether you’re in store experiencing their multisensory pods or trying their hypnotic … Read more

Playhouse by Smartech – A first of its kind playground meets gaming shop

    A first of its kind playground meets gaming shop, curated by Smartech, launched in the iconic Corner Shop at Selfridges. This December, Selfridges launched its first ever gaming destination, Playhouse by Smartech. Smartech took up residency in the Corner Shop of the Oxford Street store for a total of four weeks. Playhouse is … Read more