Moutai luxury liquor in center of the public outcry over Chinese government spending

Debate is raging in China about officials’ spending on wining and dining, funded by public money. This year particular attention has been paid to Moutai, Chinese liquor also known as baijiu, a high-priced drink beloved of China’s wealthy businesspeople and officials. Recently ranked the fourth-most valuable luxury brand in China on the Hurun Report’s 2011 … Read more

Away from the pursuit of luxury: Moutai denies the luxury label

Chinese liquor brand Moutai was recently included in a list of the top 10 “Gifts for the Chinese Luxury Consumer“, a list compiled by the Shanghai-based research group Hurun, as part of its annual “Best of the Best” awards. Moutai held the fifth position behind the likes of Louis Vuitton, Cartier, Hermes and Chanel. The … Read more