Technology and Luxury Brands Grew the Fastest in Most Valuable Global Brands 2022 ranking

 Apple Regains World’s Most Valuable Brand Status. Apple sits on top of the Kantar BrandZ Most Valuable Global Brands 2022 ranking and is on track to become the first trillion-dollar brand. With a brand value of $947.1bn, Apple stands out for its high degree of differentiation and continued diversification across its hardware, software and services … Read more

Tech enabled non-tech luxury brands to achieve significant growth in most valuable brands rankings

  This year’s most valuable global brands list shows that brand building remains critical to securing growth. The world’s most valuable brands have experienced record growth according to the Kantar BrandZ Most Valuable Global Brands 2021 ranking, with the total worth reaching $7.1 trillion – equivalent to the combined GDP of France and Germany. The … Read more